Focus of the Business Proposal
You will develop a business proposal persuading the senior management of your organization to initiate a change in processes, procedures, products, people, or structure based on events that are currently happening in your business environment (you may use a past experience).
The paper must use at least three scholarly sources, in addition to the textbook, and at least one from the Ashford University Library.
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You will include an executive summary of your proposal for your CEO. Think of this as the coversheet of the proposal.
Writing the Business Proposal
The Final Paper:
- Must be six to seven double-spaced pages in length (not including the title and reference pages), and formatted
according to APA style as outlined in the Ashford Writing Center.
- Must include a title page with the following:
- Title of paper
- Student’s name
- Course name and number
- Instructor’s name
- Date submitted
- Must begin with an introductory paragraph that has a succinct thesis statement.
- Must address the topic of the paper with critical thought.
- Must end with a conclusion that reaffirms your thesis.
- Must use at least three scholarly sources, in addition to the textbook.
- Must include a separate reference page, formatted according to APA style as outlined in the Ashford Writing Center.
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